Powerful Product Protection Technology
Extend’s digitally-native solution provides a better product protection experience that is a win for both merchants and their customers.

Extend’s digitally-native solution provides a better product protection experience that is a win for both merchants and their customers.
Chat with Extend’s virtual claims assistant or live support team to resolve your claim instantly, sending you back to purchase a replacement product within seconds.
Merchants receive a portion of each protection plan sale, which goes straight to your bottom line.
Our APIs and eCommerce platform integrations mean minimal development work for your team. Have a question? Our solutions team is always available to help.
Our plans are designed to provide customers with the coverage they need. Whether it’s mechanical or electrical failure, or even damage caused by an accident, we create the best solution for your customers.
No more long waits on hold! Over 95% of claims are instantly resolved, turning an unhappy customer into a delighted one.
When a customer’s claim is approved, Extend sends them back to your website to get a replacement product. Extend then pays the merchant the full retail price for that product.
Extend’s platform uses machine learning to continually optimize the presentation and pricing of our protection plan offers to drive maximum revenue for our merchant partners.
Our platform was built to enable any merchant to offer protection plans – regardless of size. Seamlessly integrate with Extend using our robust APIs or eCommerce platform integrations. Our tech will then optimize your warranty offers in order to maximize your conversion rates and revenue.
Our merchant partners receive a revenue share for every protection plan sold in your store. Merchants collect the full price of the protection plan at the time of sale, and Extend then bills for the cost of the premium plus a service fee.
You can easily integrate your store with Extend through eCommerce platform apps or our seamless APIs, so you can go live in weeks, if not days!
Extend collects a service fee each time an Extend protection plan is sold. At the time of sale, the merchant collects the full price of the warranty, which includes the premium, Extend’s service fee, and a margin for the merchant. Extend later bills for the premium and service fee, and merchants keep the margin!
Extend covers all kinds of products, including electronics, appliances large and small, sports and fitness equipment, auto parts, furniture, jewelry and watches, musical instruments, and much more. Generally, any product that is susceptible to mechanical or electrical failure or accidental damage is eligible for a protection plan.
Extend works with a network of top rated insurance companies to underwrite the protection plans we offer. By working with a number of different insurers, we can match products to the best protection plans, optimized for price, term, and type of service. By tailoring protection plans for merchant's individual products and customers, we ensure that our partners can maximize purchase conversion, revenue, and most importantly – happy customers!
Yes! Certain products are eligible for accidental damage plans. This plan provides coverage for accidental damage from handling (ADH), such as drops and liquid spills. Our ADH plans are in effect from day one, and even extend the mechanical and electrical coverage after your manufacturer’s warranty expires.
You return your product, the merchant returns the money you paid for the protection plan. It’s a no-brainer. Depending on how much time has passed since your purchase, Extend will issue a pro-rated refund.
Filing a claim is easy! Just go through our virtual claims specialist, Kaley or contact our customer service team. When filing a claim with Extend, you will simply need to provide either your Extend contract ID, email address, or other identifying piece of information.