Automation & Workflow
Managing your digital assets through a single workflow-driven interface is critical to monitoring system health and optimizing processes.
As illustrated below, the Production Control manages every aspect of the content service lifecycle including ingestion, metadata, encoding, encryption, packaging, pricing, advertising, publishing and distribution.
At each stage of the service-creation process, OpenCASE allows you to define reusable sets of business rules called Profiles that streamline the process. Profiles can be applied manually or automatically, significantly reducing your time to market for new content and services.
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Flexibility
OpenCASE Ingests and Describes submitted assets and metadata, supporting CableLabs, TVAnytime and other specifications through a pluggable interface. Additional metadata may be added automatically via Profiles or manually through the interface.
Automation
OpenCASE allows you to set Encoding Profiles that specify multivariate encoding rules and automatically trigger the encoding process. Encoding rules include a number of video and audio settings including Bit Rate, Video Codec, Frame Rate, Pixel Parameters, etc.
Security
OpenCASE empowers you to control security policy for your services, regardless of the Encryption scheme. A pluggable interface supports a wide range of DRM solutions including Windows Media, OMA, Widevine and others, harmonizing authentication and access across your varying distribution channels. You define the rules and rights under which services may be accessed, and OpenCASE enforces that policy, managing license issuance and revocation as defined in the Encryption Profile.
Support for Your Business Model
OpenCASE allows you ultimate flexibility in Product Packaging. It natively supports a wide array of pricing models including ad-supported, subscription, pay-per-use, download-to-own, consumption-based, targeted discounts and loyalty points or credits.
OpenCASE supports Advertising either via integration with your preferred hosted ad service (i.e. Doubleclick) or via a dedicated ad server. We provide the ability to serve traditional advertising content into a webpage or player on a pre-roll, post-roll or must-watch basis with premium assets.
Publish and Distribute
Users can define how their content will be Published, either through the internal OpenCASE Storefront Publisher and Player or via an external CMS.
OpenCASE supports policy-based distribution management, enabling delivery of content via unicast and peer-based delivery systems. Content can be delivered on-demand or scheduled to optimize bandwidth utilization based on feedback from network policy servers. OpenCASE also supports both direct and indirect distribution models, allowing you to use the same system to deliver broadband video, wireless video and VOD on your own or with distribution partners.
