"ExtendMedia's expertise in powering digital media commerce has proven to be a valuable asset to HP and our recently announced Video Merchant Services business. With Extend's help, we're delivering transformative solutions that will enable retailers to monetize new digital media delivery options for entertainment content."
Willem de Zoete,
Vice President and General Manager,
Digital Entertainment Services at HP.
Vice President and General Manager,
Digital Entertainment Services at HP.
Press Release
ExtendMedia Executives Address IPTV and Internet TV Connectivity and Online Video Delivery at Building Blocks 2008
BOSTON MA - (August 6, 2008)
Executives from ExtendMedia Corporation, a provider of digital content services software, will moderate a panel at Building Blocks 2008 produced by Digital Hollywood, Inc. and the CEA Consumer Electronics Association, titled "IPTV and Internet TV Connectivity." In addition, ExtendMedia will participate in a panel discussion, "Delivering Video Programming."
Director of Marketing, Jordy Koski will moderate the panel, "IPTV and Internet TV Connectivity - Broadband, the TV, the Set-Top, the Server - Enabling Advanced Services - Content and Advertising." This panel will cover the integration of the TV experience with new consumer technologies including broadband and mobile devices on Wednesday, August 6th at 3:50 PM. Attendees will learn:
- The definition of personalized television and the current technological advances that are leading the way
- The roles technology providers, content providers and consumer electronics manufacturers play in the evolving broadband ecosystem
- The technology challenges and/or needs for broadband video success
- Where the broadband video market is headed
Chris Gardner, Chief Marketing Officer for ExtendMedia, will participate in the panel, "Delivering Video Programming - Streaming and Live Broadband and Mobile: The Next Consumer Entertainment and Information Experience," on Wednesday, August 6th at 3:50 PM. Panelists will discuss how to better utilize online video for websites, social networks and blogs. Attendees will learn:
- Best practices when beginning an online video initiative
- Future predictions for the online video market
To learn more about ExtendMedia, please visit Booth #12 at Building Blocks 2008 or www.extend.com.
About ExtendMedia Corporation
ExtendMedia's digital content service delivery platform offers unrivaled flexibility and versatility to create, control and securely deliver high-quality digital media content across broadband, TV and mobile devices in both paid media and ad-supported formats. Headquartered in Boston, Mass., ExtendMedia powers initiatives for innovative communications and media companies including: AT&T, Bell Canada, Cablevision, Hewlett Packard, NBC and SHOWTIME. For more information, please visit us at http://www.extend.com.
All trademarks, trade names, service marks, and logos referenced herein belong to their respective registered owners.
CONTACTS:
John Connolly
BluePoint Venture Marketing for ExtendMedia
781-861-7800
john@bluepointmktg.com
Jordy Koski
ExtendMedia
416-535-4222 x2318
press@extend.com